Tag: trending wall

Harnessing the Power of Social Proof in Ecommerce

The booming growth of the ecommerce industry has prompted businesses to search for innovative ways to win over consumers’ trust and loyalty. Among the most compelling methods stands social proof, a psychological and social phenomenon that influences consumer behavior. Incorporating social proof into an ecommerce business strategy can significantly boost conversion rates, foster customer loyalty, […]

How to Use Social Proof in Your Marketing Strategy

Social proof is one of the most powerful tools in a marketer’s toolkit. It is a psychological phenomenon that occurs when people are uncertain about what to do and look to the actions of others to guide their decision-making. There are many different ways to use social proof in your marketing, from customer testimonials and […]

Automate Social Proof to Increase Site Engagement and Conversions

“There’s a lot of automation that can happen that isn’t a replacement of humans but of mind-numbing bahavior”  Stewart Butterfield, Entrepreneur and businessmanCo-founder of FlickrFounder of Slack Introduction According to Forbes, efficiency is one of the basic objectives of any technology.  Automation is one way to achieve optimal efficiency on your website.  By automating tedious and repetitive […]

Present Day WYSIWYG

Do you remember WYSIWYG? WYSIWYG stands for What You See Is What You Get.  According to Merriam-Webster, WYSIWYG is a noun that means “a display generated by word-processing or desktop-publishing software that exactly reflects the document as it would appear in its finished state”.    The term, becoming popular in the 1980s, gave computer users […]

Highlight Promotions to Drive User Engagement

“The thing is, I don’t want to be sold to when I walk into a store. I want to be welcomed.”  Angela Ahrendts, former SVP of Retail, Apple Inc. Reflecting on Cyber 5 2019 can provide insight to increase customer engagement during this current year, including Cyber 5 2020.  According to YOTTAA: Cyber 5 Retail […]

Engage Visitors by Exposing Product Trends

“Figuring out what the next big trend is tells us what we should focus on.” mark zuckerberg According to econsultancy, there’s a shift in how businesses communicate with their customers.  Instead of the traditional mass marketing mentality where a business markets the same to all its customers (“one-to-many”), businesses need to find creative ways to […]

Using Social Proof to Engage Visitors

“What is social proof? Put simply, it’s the positive influence created when someone finds out that others are doing something. It’s also known as informational social influence.”  aileen lee According to a recent Trustpilot study, an average of 66% of customers said the presence of social proof increased their likelihood of purchasing a product. “Social […]

Commerce and a Pandemic

“After all it really is all of humanity that is under threat during a pandemic.” Margaret Chan The coronavirus, COVID-19, has brought to light the expediency in which a pandemic crisis can spread globally.  The COVID-19 virus was first reported to the World Health Organization (WHO) on December 31, 2019.   In a March 5, 2020 […]