Instagram touts 1 billion active users on their platform, with 500 million using it daily. I personally am one of those 500 million daily users. I go to Instagram to see pictures/videos of my friends, my favorite athletes, or just see the curated content they think is best for me (which usually ends up being […]
Social Proof: What it IS and What it is NOT
Do you ever hear a term over and over and wonder to yourself….What the heck does that mean? It happens to me all the time. As crazy as it sounds, when I hear a term I’m unfamiliar with, my mind becomes obsessed and I go into research mode: Defining what the terms IS (generally straight […]
Shoppable Instagram for Shopify and How it Will Grow Your Business
Today we are excited to announce the launch of our new app built specifically for Shopify or Shopify Plus merchants allowing them to build shoppable Instagram, social galleries, and more. User-Generated Content (UGC) and social media is a very powerful way to sell more products online. More and more shoppers turn to sources like reviews […]
Welcome to the SiteVibes Family
2020 was unique and challenging, to say the least. We developed SiteVibes to change how retailers engage shoppers and put trending products in front of them. We launched in February. In March we welcomed our first pilot store. One pilot store quickly turned into 2, which turned into 3, and so on. Pilot stores turned […]
Ready for “Hindsight is 20/20”?
20/20 does not refer to the calendar year, although I think we are all ready to put 2020 (the calendar year) in our hindsight. 20/20 refers to a measure of normal visual acuity, as measured by the Snellen fraction chart developed by ophthalmologist Herman Snellen in 1862. It’s a measure of the sharpness and clarity […]
2020 Holiday Shopping Habit Statistics
How will 2020 holiday shopping habits change as a result of COVID-19? In order to understand where shopping habits will be headed, we should look at how the retail landscape has changed. Total retail sales in the US are projected to be 4.89 trillion in 2020. This is about 3.5% less than 2017 US retail […]
SiteVibes Partnering with BigCommerce
84% of US online shoppers say that friend’s social media posts influence their purchase decisions. In fact, word of mouth has the most influence on purchase decisions today. SiteVibes allows retailers to harness what their shoppers are doing, in real-time, to increase sales. Today we are excited to announce the launch of our User Generated […]
SiteVibes Product Discovery Platform 2.0 is live and we’d love for you to test it out
Today is an exciting day, not only for us but for our customers too. After a lot of amazing feedback, planning, polishing old features to make them new, and adding new features to compliment the old, I am excited to introduce SiteVibes Product Discovery Platform version 2.0. The “new” Product Discovery for e-commerce In my […]
The Future of Black Friday
Black Friday 2020 will be like no other, or will it?
COVID Trends by Generation [Infographic]
Introduction As Millennials become the largest living adult generation, it may be time to revisit your generational marketing plan and see how trends from COVID have changed each generation’s mindset. These trends will change as restrictions related to COVID ease and as the development of a vaccine becomes more imminent. At every major event or […]